In this episode, BYU Tech Transfer interns talk with seasoned entrepreneur Chuck Knutson, who shares his journey of building multiple businesses and his approach to learning from market feedback. Chuck discusses the “law of the harvest” in entrepreneurship—how success requires more than just good ideas; it demands preparation, patience, and a willingness to adapt based on market response. From his early ventures in tech to launching unique products with minimal advertising, Chuck reveals what it takes to connect with customers and turn insights into profitable ventures. This episode is a must-listen for aspiring entrepreneurs, tech innovators, and anyone interested in the realities of starting and scaling a business.